What is a Hurtie Hug?

It's a new (and pretty clever, we think) way to apply heat or cold to a child's injury comfortably, painlessly and efficiently!

A soft fleece pouch protects delicate skin from direct contact with the hot/cold pack. And unique, adjustable "arms" hold the pouch in place, gently "hugging" the injury to provide soothing relief from the pain of bumps, bruises and other childhood "hurties".

In fact, our unscientific tests show that kids love the Hurtie Hug so much that they seem to get more hurties (although imaginary), just so they can use the Hurtie Hug!